Saturday, June 18, 2011

Buzz

The days of the paper buzz seem in the past.  Very few has been put up, and there doesn't seem to be much lost somewhere, unlike some years.  The paper program doesn't even address buzz, though it has space for all the branded spaces on the internet.  The process has faded as new peole come in and don't remember the origins.  I've seen acts hand out the paper forms, only for it to be useless when turned in, since people are rating the show "three stars" rather than commenting, or they don't bother to put the title on the paper.

In its place, the Fringe is printing electronic buzz and putting that up.  Some of it, maybe from teh Fringe website, is badly done.  Why do I care about "This show is Awesome!!!", rather than the title so I can look for comments about a show I'm curious about?  Yet the  form gives larger fonts to that initial comment rather than the title, of the show, which is pretty tiny.   I also don't think it wo5rks as well when spread across a page, the paper buzz was small but it didn't require reading across a full page length. Print the buzz in small columns.